Demographics are rapidly shifting. Millennials are moving into their prime spending years, our population is aging, and there is a newly-emerging middle-class. Faced with these changing demographics, it is vital for companies to evaluate and implement evolving technologies to address new consumer behaviors. We are already starting to see some significant trends, but a clear overarching theme is the “integrated experience.” Multiple channels won’t just interact with each other, but with buyers as well. Take a look at this great Infographic to see 4 driving components of this change.
